Indian Advertising is Exploring a Unique Language

Indian Advertising is Exploring a Unique Language

True, we got the concept of advertising from our Western counterparts. But after quite a few decades into the business, the Indian fraternity has come up with its own interpretation. Today, Indian advertising is exploring a unique language that is as Indian as international. Few not able minds from the business deliberate amongst themselves about this factor of “Indian-ness” in the home-bred industry. Here is how the conversation carried on.

Hi! We’re really happy to see you here.

It’s always a wonderful experience visiting the past and getting lost in the memories of the old days reliving the entire journey again and realizing how far we’ve come. Thank you for being part of the journey so far and we believe we’ll stay together, maybe forever.

Well, due to some technical issues and bad luck, some of the archive issues could not be converted into digital format. Hence, we’re sharing a PDF of the article with you entrusting that you’ll not be sharing it further.

Meanwhile, we’re trying our best to digitize the remaining archives and give you a consistently smooth reading experience.

Happy Reading!

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Desi Ads - Wise Advice - Issue 12.pdf
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