Why Not Templates?

Since Visakh Viswambharan started working on the web and the mobile industry a common question, which he came across, is "Should I go ahead with a template design?" His immediate answer would be "NO, I would be jobless then" 🙂 Since it's a common question, it's better to answer in a comprehensively, why he think so. Below are few points, which you need to consider while making a decision on custom verses templates.

Uniqueness and Originality

Obviously the templates are popular, that's what the providers claim on their websites too. It would be true, but in this case, your website will lose its uniqueness. How would your design stand out, If every second website your customer browses looks similar? How will you cut through the clutter, if you lack originality/uniqueness? A unique website is always judged by its layout. If the layout is common, it doesn't attract the visitors.

Limited Customisation

The templates are rigid, you can't do too much of customisation on a template. The options are limited, what best you can do is to change text or image. Not to mention, majority of the templates look more or less the same.

Vantage View

Opinion

Web Design

Issue 31

Template Design

Visakh Viswambharan