MOTOROLA X PANTONE - World's first Magenta Smartphone is here and it is uber gorgeous!

The best kind of innovation is the one which elevates the senses to a unique experience. From tangibility to eye-capturing design, a technology that can groom and instil its imagery into the minds of consumers is what our generation defines as creative innovation.

Motorola has taken colour trends to a new level. By introducing a limited edition of Motorola Edge 30 Fusion dazzling in Viva Magenta, Motorola has become the first smartphone in the world to thread technology through the coloured narrative.

Last year, Pantone Colour Institute announced Viva Magenta as Pantone's Colour of the Year 2023, coded as PANTONE 18-1750. Pantone analyses the global trend markets, varying from the hotchpotch of the political world to the fashion universe.

According to colour experts, Magenta represents the confluence of physical and virtual reality. If you assume technology is a secret vacant lot, Viva Magenta is the colour that depicts the interdimensional flow between natural and digital spaces.

ALL EYES ON THE SIZE - THE DESIGN DETAILS

The sleek sophisticated design of Motorola Edge 30 Fusion is not only an ease of performance and utility, but also stylishly adorned in vegan leather fabric in the back, giving it the ultimate extraordinary look.

As predicted by the trend gurus, 2023 is the year of self-expression and this partnership, or call it a remarkable collaboration between Motorola and Pantone lays the LIT groundwork for how this year can unfold itself.

Furthermore, keeping it an exclusive partnership, this launch makes Motorola Edge 30 Fusion an official smartphone designed off the Pantone Colour of the Year - one of its kind. This signifies its availability and hype among the consumers.

Trailing of the road of being the only manufacturer of smartphones in Pantone category, this limited edition of Motorola has advanced features which allows user to flaunt and explore the potential of technology while participating in well-thought ideation beyond technological development.

THE BIG IMPACT

So far, Motorola Edge 30 Fusion has garnered due diligence and attention from tech lovers. The list of admirers even include Mrunal Thakur, Bollywood actress, who calls it a fashion accessory and more so, a fashion statement.

This blend of colour narratives reflects a cultural and emotional shift which is inclusive of personifying smartphones or technology (in general) to assist the consumers not just for professional advancement but for individual evolution that intrigues their potential to create something unique.

Motorola Edge 30 Fusion is one step closer to achieving the same!

The true meaning behind Motorola Edge series branding has given a revolutionary thrust with the company's global partnership with Pantone.