Artist
Shweta Sherigar is an M.Des graduate from MIT Institute of Design, Pune. Her final project is called Nashik Tourism Branding.
Nashik, strategically located near Mumbai and Pune in Maharashtra, offers an accessible escape from city life. It boasts a unique blend of modernism rooted in ancient culture due to its link with the Ramayana, renowned wine production and adventurous activities. This project aimed to ignite interest in Nashik as a travel destination by creating a distinctive brand identity and using marketing collaterals to showcase the amazing and immersive experiences it offers.
Industry Mentor: Kedar Naik
Academic Mentor: Mathew Kurien
Sponsor: The Turtle Story
You can find Shweta's work here