Good Design Keeps People First!
Scope of Work:
Drool-worthy Packaging for Delicious Meaty Goodness
The market for meat products is a tricky one to navigate. India has had a mixed relationship with the procurement, processing and consumption patterns when it comes to meat.
Licious, who seek to break the market with their unique, personalised outlook towards meat. With a wide range of products – from raw, selected cuts to ready-to-eat chunky spreads – Licious seeks to remove the notions of taboo and uncleanliness associated with the industry. With the advent of their brand, meat has become a safe, verified, quality-controlled product that is dispatched to the comforts of your home.