Visual Identity for a Contemporary Sweet Brand
Rusbury is a great example of how to brand a sweet and savories store in today's contemporary times. Sukkrish AADDS, a Bangalore-based creative agency founded by Shreesh Shankar, gives an interesting twist to the branding (visual identity).
The Brief and Challenges
Rusbury is a sweets and savouries brand operating out of Bangalore. The brand needed a unique visual identity that would help it stand out from the clutter. The identity also needed to appeal to both, the existing customer and their target audience.