A Unique Typeface to Rebrand The 'Spectranet'

A Unique Typeface to Rebrand The 'Spectranet'

The new revamped design of Spectranet by Ochre is bold with its unique typeface and successfully encompasses the vision of the company making it seamless and customer centric.

The Brief

Rated as India's fastest fibre broadband provider by Netflix, the young and ambitious leaders of the company envisioned to provide a revolutionary approach and change the face of the Internet in the country. Thus, they wanted to revamp their brand model with Ochre using its design disciplines to market the product and make its mark in this niche segment. Spectranet is the rebirth of a ten-year-old company in its quest to improve the broadband services for the futuristic citizens.

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