Inspirational Logo Design Trends of 2018
Experiment by: Joe Harrison
Designed by: Design.Studio
A moving entity always catches more attention and also is more informative than a still entity. Brands, wanting to carve a niche for themselves in the market, are resorting to animated logos to convey their story in a smart, impactful manner.
Designed by: Beetroot Design
Colourful & Fun Logos
The technique of being bright and bold with a subtle yet effective element of fun is a witty way of capturing the attention of the readers. This sends out the message in a pleasant and entertaining way.
Having been floating around in the design market for quite a few years, negative space doesn't seem to be losing its charm even now! Negative space in logo design is no more a plain space, but instead is juxtaposed with boldness of colours and the magic of geometric patterns.
Designed by: Bureau Rabensteiner
Monogram is the evergreen essential of logo design. Monograms, although, a reminiscent of the evolution of the brand and a souvenir of the brand-image, are being merged with the latest trends of bright colours, duo-tones and geometric patterns to be modernised and fit into the present day logo world.
Designed by: Ivan Nikolic
Designed by: Romain Billaud
Geometric Shapes & Patterns
Creating a brand statement is not just about words anymore, but is all about the amalgamation of words and minimal geometric patterns, thus rendering a brand its originality.
Designed by: Quim Marin
Gradients have been trending the market of the recent times and have also made their way into the world of logo design by being subtle and bold, in and out of sync, depending on the context.
With the trend of duotone becoming more and more popular, overlapping – a smart modification of duotones, is the new growing love in the world of logo design.