Rebranding: 'British Bulldog' on Beer’s Packaging

Rebranding: 'British Bulldog' on Beer’s Packaging

Pune-based design agency, Elephant Design, recently displayed the power of the British Bulldog, Witlinger beer's powerful mascot, in a re-branding initiative and process for the beverage company. Here is how they did it, as we run through the process behind the whole act.

When Pune-based design agency, Elephant, was approached to bring the powerful brand mascot to life, it did so by means of an upfront, affirmative and assertive new visual representation on the bottle to communicate Witlinger's truly British personality.

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