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The real world is rich in experiences. But the one created by our imagination has greater possibilities. Inspired by the latter, Ishan Trivedi lets his brush loose when he goes on a fantasy drive to create captivating and surprising works.

Imagination
Happy New Year 2020
The Witch

At times, things that don’t exist inspire you the most.

Artists inspired by fantasy usually create a world of their own through their work. It is like the window to the soul and mind. If one wants to create realistic art then photography is the best manifestation of the real world. But beauty lies in showing people what they have never seen before, or rather something they have never even imagined.

Imagination
A pop-up book of adbenture of Hindu's blue God Krishna
Imagination
A pop-up book of adbenture of Hindu's blue God Krishna

It’s about crossing the horizons of imagination each time to discover something untouched and unseen. Artists are lucky today, in that, they don’t belong to the Renaissance, Realism, Romanticism or Classicism era. Now is the era of experimentation.

Ganesha and Mooshak
Ganesha and Mooshak
Ganesha and Mooshak

Imagination has no rules.

Ever wonder why most of us are amazed at a child’s imagination? That’s because it is unrestricted and free, because it follows no rules. In other words, it doesn’t go through a reality check. Same works for a true artist. Because imagination takes you where no one has gone before, it is a strong base that an artist can use to take his work beyond the ordinary.

Imagination
Imagination
Imagination

Imagination has no rules.

Ever wonder why most of us are amazed at a child’s imagination? That’s because it is unrestricted and free, because it follows no rules. In other words, it doesn’t go through a reality check. Same works for a true artist. Because imagination takes you where no one has gone before, it is a strong base that an artist can use to take his work beyond the ordinary.

Imagination
Imagination
Raja & Maharaja's Character Designs

Imagination is something very personal and one can’t design according to the point of view of the audience. Successful art works the other way around. The art must be such that it gives the audience a totally new perspective.

Illustration for a book about Krishna from Scholastic
Illustration for a book about Krishna from Scholastic
Illustration for a book about Krishna from Scholastic

Where there is a character, there is a story.

When you imagine a character, you imagine it in a particular setting and context. Knowing the concept is important as it brings out the right characterisation. How else will you know who is the villain or the hero? Hence, story and character are never mutually exclusive; they are both present to complete each other .

Nimboda (A Magical Tale of India) - A Picture Book
Nimboda (A Magical Tale of India) - A Picture Book
Nimboda (A Magical Tale of India) - A Picture Book

Colours have a language of their own.

We may not realize it too often, but colours have been communicating with us for a long time. The ‘Tiranga’, for example, where each colour stands for something to make the flag meaningful. Colours have natural associations and psychological symbolism. The fact is that people feel comfortable when colours remind them of similar things. Like a shade of blue triggers associations with the sky and a psychological sense of calm and tranquility.

Illustration for 'The Enchanted Prince'
Illustration for 'The Enchanted Prince'

Owing to such importance that colours have for people, successful design requires an awareness of how and why colours communicate meanings. The point is, colours have acquired the ability to define any mood or contrast. Hence, a good sense of colour is important because it helps to define art physically in terms of shade, saturation, hue, tint etc. by giving it a deeper setting.

Illustration for 'The Enchanted Prince'

Light defines form and texture.

Otherwise, how do we know the difference between metal and glass? That’s why, lighting and shading is an important tool for artists to give definition to objects and bring the differences out. Sometimes, the colours of light and shade help create an illusion too. Such a treatment also gives an overall mystical appeal to the work, making it look dreamy and fantasy-like.

Illustration for 'The Enchanted Prince'

Beauty is the best experience for the senses.

No doubt, an idea is very important for making any painting, sculpture or illustration. However, aesthetics is also as important. Because it is the perfect kind of knowledge that senses can experience. It is what people first take notice of. In order to captivate the audience, an artist must beautifully present its final work. For that, an artist must ensure a lot many things. There must be a sense of balance, keeping in mind the proportions, colour combinations and arrangement of elements that give art its final aesthetic appeal.

Imagination

Published in Issue 05

With some of the best illustrators to political cartoonists, this issue covered independent Indian Design language.

 

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CURRENT ISSUE
Creative Gaga - Issue 49

 

Illustrator, Parvati Pillai, tells us how trying out new styles and forms of illustration are key for a designer to grow at one’s craft and expand one’s scope of work in current context.

Illustration
Nordic Rebels
Illustration
Nordic Rebels
Illustration
Nordic Rebels
Illustration
Nordic Rebels
Illustration
Kamaladevi 115th Birthday Doodle

Various Styles Takes Conscious Effort

The art style and colour palette are very important to Parvati in storytelling, especially if designing for a particular target audience in mind. She tries to use colours and intricate patterns to incorporate various illustration styles. Like most artists, she has a natural inclination to a particular colour and illustration style. As a result of such tendencies, it takes a lot of effort to move away from it and consciously make choices to choose something new and work on something out of the box.

Illustration
SilverKris Magazine
Illustration
Poster. Designed for Spring Demoday at Medialab, Aalto University
Illustration
Designs created for a wide range of products in the Chumbak’s Gold Collection

This challenge is what makes illustrating through various styles exciting and motivating. Also, this way ensures that one keeps coming up with new stuff from time to time without getting entangled in the same kind of work. One can only unearth their potential by discovering new forms, mediums, styles and so on in the process of trying to create fresh designs or illustrative work.

Illustration
Egg Skillet. Sunny spring recipe for 36 Days of Food
Illustration
Flying Dreams. Collaboration with Taxi Fabric was celebrating the concept of Mumbai as India’s 'City of Dreams'
Illustration
Flying Dreams. Collaboration with Taxi Fabric was celebrating the concept of Mumbai as India’s 'City of Dreams'
Illustration
Spain. Tried to capture the magic and the essence of some fascinating countries

It is a Lot Like Science

It is all about experimentation. Parvati constantly tries to explore new subjects and experiment with new techniques. She aims to keep herself motivated and to keep practising different illustration styles in her free time. Her MacBook Pro and Wacom graphics tablet are her apparatus in this process, thereby – the two things she cannot work without. Likewise, she also enjoys working with inks and clay while she is currently exploring knitting and embroidery. This serves as a strong and healthy way to work with different mediums and see the potential that lies in them.

Illustration
Dream Machine. Collaboration with Taxi Fabric, celebrating the concept of Mumbai as India’ 'City of Dreams'
Illustration
Dream Machine. Collaboration with Taxi Fabric, celebrating the concept of Mumbai as India’ 'City of Dreams'
Illustration
Print for Food Mat

Parvati spends a major portion of a project’s time on ideation and iteration. She likes to take her time with the composition of the illustration and carefully choose her colour palettes. She also tries to evoke feelings of joy and bring out the intricacies of everyday life in my work. For her, illustration is a form of reflection and is inspired from life.

Illustration
Print for Coaster. Design created for Chumbak's dinning range
Illustration
A social media Illustration for Chumbak, celebrating spirit of Onam with Chumbak

For Money, Planning Ahead Always Helps

It is important to always have enough savings for emergencies, feels Parvati, as they may arise at any point of time without any indication. Likewise, she always tries to take up some projects for paying clients so that she has sufficient money to explore her creative and artistic endeavours. For some people, this may be a compromise but it is essential to her so that she may be able to sustain her creativity. Each one has their own style and approach to doing things, and whatever works for one is what one must do as the same size does not really fit all. Finally, practice and hard work are the most important things.

Illustration
Lebanon. Celebrating the different cultures found around the world
Illustration
Moving to Helsinki. Personal Illustration capturing the magic of my first autumn

One must be tenacious and maintain a positive attitude. Even if luck does not favour, persistence can take one more than just quite far; it can make all the difference. Even luck favours those who are persistent in their journey and don’t back down in spite of any odds they might face along the way.

Illustration
Finland. Celebrating the different cultures found around the world
Illustration
Print for Food Mat. Design created for Chumbak's dinning range
Issue-42-Cover

Published in Issue 42

Every designer wish to be independent and willing to jump into the word of freelance but most of them unaware of the fundamental challenges of the initial phase. So, we dedicated this issue to freelancers and interviewed some established and talented designers to dig deep for the expert advice. Kevin Roodhorst an experienced freelancer from Amsterdam, has recently shifted to be a full-timer with an Agency says “Freelancing is not all roses!” and shared the best way to survive as a freelancer. So, whether you are a freelancer or planning to be one, this issue is a must-read. Go ahead and order your copy here or subscribe to not miss any future issues!

 

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CURRENT ISSUE
Creative Gaga - Issue 49

 

For an artwork to be complete in an emotional and outstanding manner, characters and stories contribute as inevitable components. Danny Jose is a staunch follower of this theory, clearly evident in all his works.

Daaham, Malayali’s life
Naadodi, Malayali’s life

An engineer by profession but an artist and designer at heart, Danny has sketched for his entire life! The Internet and the online community of artists worked as a medium for him to polish his skills and gain confidence to step into the real world.

Characters-DannyJose-Feature-Creative-Gaga
Monkey Business

His journey began by illustrating medical procedures and scientific drawings for a journal. Alongside, he developed a taste for fine cinema only to realise that his illustrations had a major missing factor, stories. Once he incorporated these stories in his work, then came in his big break of being hired as a story-board artist.

Illustration for Dunzo.in
Characters-DannyJose-Feature-Creative-Gaga
Monkey Business

Constructing scenes and shots like in cinema and incorporating stories in them, Danny prefers to have characters in all his illustrations as they bring forth the emotional aspect of the scenario.

Illustrations for Sasken Technologies for their annual report

His personal projects serve as a platform for him to express his own design-style and storytelling. He very gracefully, transformed his explorations of shapes and poses into monkeys from different walks of life, defining his genre of art and style.

Illustration for Sasken Technologies for their annual report
Characters-DannyJose-Feature-Creative-Gaga
Monkey Business

With his clients reaching out to him for his way of art and story-telling, he uses this strength to his advantage to move forward. Believing in the core principles of mutual understanding, trust and respect in collaborative work, Danny is still on the hunt for his ‘A’ team to expand his work profile.

Characters-DannyJose-Work-Creative-Gaga
Monkey Business
Characters-DannyJose-Feature-Creative-Gaga
Monkey Business
Issue 44 - Creative Gaga

Published in Issue 44

Who doesn’t want to become famous, when everyone knows your name and especially for us designer, it is the basic dream every design student or young artist dream. But behind every successful studio, artist or designer there are stories of challenges, struggles and their unique solutions to these. With this issue, we interviewed many well-known names from the creative industry and found their different learnings and experiences behind making their own self as a brand. So, if you are looking to establish yourself as a brand in the creative market or already in the process of it, this issue is a must-read. Full of insights and inspirations from the best of the talents, this issue is waiting to reach your desks.

 

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CURRENT ISSUE
Creative Gaga - Issue 49