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VGC

With the vision to transform the marketplace through strategic integrated design and innovative communication solutions, VGC was founded in 1997 by Preeti Vyas. With some of India’s biggest business names as its clients, VGC provides sound strategies that translate into superior returns on creative investment, creating value through design and also work towards the larger evolution of the client’s Brand and the business as a whole.


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When celebrations are all around for the new year, everyone is curious about what this new year will bring. So, the rounds of looking back to the past year and trying to predict the new one starts. We started the same exploration through this issue by reaching various experts for their take on the trends for their respective fields. And with many expert interviews, we got various unique viewpoints, as Elephant Design shared the importance of having a well-thought packaging design for products. And on another hand, VGC gave an insight into, how a brand should be created for the Millennials. But to top it all, with very deep logical design thought, Itu Chaudhuri says that the trends are a modern seasonal disease, and we designers should continue taking it with a grain of ethically-produced, iodide-rich rock or sea salt. All-in-all this issue is a very interesting and a must-read, if you’re looking for greater clarity and want to start your year with a lot of deep design knowledge about the brand development to packaging design, user experience design, to storyboarding and more.

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Richa Maheshwari

Born in a family of creative and academic geniuses belonging to Kanpur, Richa Maheshwari sure has inherited the genes of creativity and carried the legacy forward. A gold medallist in fashion communication from NIFT, Delhi, Richa is a self-made fashion photographer, who discovered her passion for photography and successfully setup her own independent photography studio while still at college.


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When celebrations are all around for the new year, everyone is curious about what this new year will bring. So, the rounds of looking back to the past year and trying to predict the new one starts. We started the same exploration through this issue by reaching various experts for their take on the trends for their respective fields. And with many expert interviews, we got various unique viewpoints, as Elephant Design shared the importance of having a well-thought packaging design for products. And on another hand, VGC gave an insight into, how a brand should be created for the Millennials. But to top it all, with very deep logical design thought, Itu Chaudhuri says that the trends are a modern seasonal disease, and we designers should continue taking it with a grain of ethically-produced, iodide-rich rock or sea salt. All-in-all this issue is a very interesting and a must-read, if you’re looking for greater clarity and want to start your year with a lot of deep design knowledge about the brand development to packaging design, user experience design, to storyboarding and more.

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Peer Mohamed

Coming from a family background where the love of art runs in the veins and his father imparting education as a drawing and arts teacher, Peer Mohamed went on to graduate with a Bachelor in Fine Arts from the Government College of Fine Arts, Chennai. The want of an artistic journey comes very naturally to Peer and inspires his soul and being.


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When celebrations are all around for the new year, everyone is curious about what this new year will bring. So, the rounds of looking back to the past year and trying to predict the new one starts. We started the same exploration through this issue by reaching various experts for their take on the trends for their respective fields. And with many expert interviews, we got various unique viewpoints, as Elephant Design shared the importance of having a well-thought packaging design for products. And on another hand, VGC gave an insight into, how a brand should be created for the Millennials. But to top it all, with very deep logical design thought, Itu Chaudhuri says that the trends are a modern seasonal disease, and we designers should continue taking it with a grain of ethically-produced, iodide-rich rock or sea salt. All-in-all this issue is a very interesting and a must-read, if you’re looking for greater clarity and want to start your year with a lot of deep design knowledge about the brand development to packaging design, user experience design, to storyboarding and more.

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John Paul Xavier

Recognising the skill of illustration within him at quite an early age, John Paul Xavier decided to make it his profession and graduated with a Bachelor’s degree in Fine Arts (BFA), specialising in Applied Arts from Govt. R.L.V College of Fine Arts, Kochi. Steering his career as a visual designer with skills in illustration, calligraphy & lettering, he preferably likes to be called as a Lettering Artist.


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When celebrations are all around for the new year, everyone is curious about what this new year will bring. So, the rounds of looking back to the past year and trying to predict the new one starts. We started the same exploration through this issue by reaching various experts for their take on the trends for their respective fields. And with many expert interviews, we got various unique viewpoints, as Elephant Design shared the importance of having a well-thought packaging design for products. And on another hand, VGC gave an insight into, how a brand should be created for the Millennials. But to top it all, with very deep logical design thought, Itu Chaudhuri says that the trends are a modern seasonal disease, and we designers should continue taking it with a grain of ethically-produced, iodide-rich rock or sea salt. All-in-all this issue is a very interesting and a must-read, if you’re looking for greater clarity and want to start your year with a lot of deep design knowledge about the brand development to packaging design, user experience design, to storyboarding and more.

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Elephant Design
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Elephant is a Design-led Innovation organisation, solving complex challenges which focus on people and the future. They create brands, develop products, bring spaces to life and deliver new experiences while opening opportunities to drive growth for its clients.


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Itu Chaudhuri

Itu Chaudhuri studied architecture before eventually choosing graphic design. He has also experimented with television and a technology enabled news graphics syndication service. In 1996, he formed ICD (Itu Chaudhuri Design), further joined by Lisa Rath (Principal) and Richa Bhargava (Associate).


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Lokesh Karekar
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Founder-director of LOCOPOPO Design Studio, Lokesh Karekar is a visual artist who specialises in illustration and design. A graduate from the Sir J.J. School of Applied Arts, he had worked for design firms like Grandmother India and Alok Nanda. He distinctly likes experimenting with new tools and techniques like paper-art, collage, clay-modeling and others.


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Saumin Patel

Wanting to pursue illustration and draw every single day of his life, Saumin Patel graduated from Sir J. J. Institute, Mumbai with a B.F.A in applied arts. Making a professional start by working at an online animated greeting card company, drawing comics and now illustrating for some of the reputed names in the Bollywood film industry, Saumin has come a long way. He has also art-directed short animation films.


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We all face it! But everyone has their own unique way to come out of it, in this issue we try to explore these different ideas of handling the ‘Creative Burnout’. The most common of all was travelling, through everyone do it in their own unique style. Like Luke Ritchie from South Africa finds the nature and mountains as the best source of inspiration while Sushant Ajnikar says riding his bike and meeting four-legged loyal friends, dogs, on the way is the best way to learn. This issue is bundled with inspirations and suggests you to travel a lot. So, pack your bags and don’t forget to subscribe your copy before you leave!
When celebrations are all around for the new year, everyone is curious about what this new year will bring. So, the rounds of looking back to the past year and trying to predict the new one starts. We started the same exploration through this issue by reaching various experts for their take on the trends for their respective fields. So, go ahead.

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