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Like every mother, Laleh Mohmedi also found it difficult to get her child to eat healthy food. But when she turned her son Jacob’s spelt pancakes into a lion – he absolutely loved eating it! That is when Jacob’s Food Diaries was born! Since then, she creates cartoon-inspired food and become a professional food artist. Laleh collaborated with well-known companies including Disney, Nickelodeon, Universal Pictures, 20th Century Fox and Jamie Oliver. Jacob’s Food Diaries has become a platform for parents and children for inspiration to make healthy food fun!

 

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Food
Witch in Snow White
Food
Carl Fredricksen
Food
AMY WINEHOUSE
Coco
Food
MELMAN from MADAGASCAR
Food
DUMBO
Food
TIGGER
Food
EDNA “E” MODE from THE INCREDIBLES 2
Donald Duck Smoothie
George Pig
CAPTIAN HOOK from PETER PAN
PATRICK from Spongebob
ALEX THE LION from MADAGASCAR
GLORIA from MADAGASCAR 3
FREDDY KRUEGER
JOHNNY from SING
Food
OWL AVOCADO CARVING
Food
CARL & ELLIE from UP
THE JOKER (Heath Ledger)
Food
MICKEY & FRIENDS
Food
TYRION LANNISTER from Games of Thrones
Food
PIKACHU from POKÉMON
GENIE (Will Smith) from ALADDIN
Mickey Mouse

The young partners of Design Studio Hawraf, shut down their studio with grace and dignity, and let the world into the inner workings of their business.

When you dream of establishing your own design studio, you’ve got your entry into the industry all planned out. Careful thought is put into the business model, marketing strategy, and everything else required to begin. Right till the boat is sailing, the blue print is in place.

But you would never meticulously plan the ‘shutting down’ of your design studio, right? It just seems so bizarre, especially since the goal always is to expand and soar higher. But the death of design firms and companies is a reality. We see far more businesses disappearing than actually making it big. In such a scenario, wouldn’t it make sense to plan the end of your studio as well, instead of simply fading into the background?

As outlandish as that may sound, the New York-based design studio, Hawraf, did just that.

 

Hawraf was the result of a collaborative relationship between Andrew Herzog, Carly Ayres and Nicky Tesla, who worked together at Google Creative Lab. They founded Hawraf in 2016, and within a short period made quite an impact on the design industry. Hawraf is particularly infamous for its bold and interactive work, and pushing boundaries through lateral design approaches. Hawraf began on the ethos of transparency and increased engagement with users. They believed in being an open book, allowing the whole world to watch as they experimented, failed, learnt, and finally found radical solutions to design problems. An important principle that drove them is questioning conventional solutions and looking for ideas that are most relevant to the problem.

Here is an example of their out-of-the-box ideas. Andrew Herzorg once went around his neighbourhood glueing moss onto fire hydrants and subway stops. It’s a known adage that moss grows on the north side of a wall. As an experiment with wayfinding, Andrew put this idea to practice and pushed the boundaries of traditional design practice.

Design Studio Hawraf

Within no time their design work was recognized and greatly appreciated globally. Andrew was named as one of Print Magazine’s 15 under 30 New Visual Artists, and Carly was named one of the 100 Most Creative People in Business by Fast Company, apart from the very many accolades they received.

Design Studio Hawraf

Yet, early this year the partners announced the end of Hawraf. What is interesting is that their decision to shut down had little to do with the studio success and more to do with their personal goals. After working together and watching the studio unfold and evolve, the partners soon realized that their personal ambitions were misaligned. With this awareness, they took the bold decision to shut down now and go with a bang, instead of struggling to make it work till the business turned sour.

Design Studio Hawraf

But what made this decision truly amazing, is the way they executed their exit. Hawraf was built on the principle of transparency and interaction. Keeping this in mind, they published their internal documents in a public google drive folder, for anyone to refer to.

The public folder serves as a guide to anyone looking to start on their own. Right from proposal decks, to pricing strategy spreadsheets, to do’s and don’ts of company culture, press tips, profits and losses, founders’ values; everything that an entrepreneur would encounter at the start of the venture is addressed in the folder.

In 2016, Hawraf entered the design industry and took the world by storm. And now as they shut down, they leave with equal style.

Design Studio Hawraf

Maxim Shkret is a freelance digital artist with over 10 years of experience in various advertising agencies. His 3D Portraits are the brilliant confluence of realism and surrealism. In each of the work, the subjects are displayed with a high degree of detailing, yet the layered treatment of the form brings in the ethereal and surreal appearance to the work. The crispness and precision cannot be missed. The sharp edges and smooth textures add to the intense mood of each subject.

 

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3D Portraits
3D Portraits
3D Portraits
3D Portraits
3D Portraits
3D Portraits

Gal Shir is an Israel based self-taught digital artist who creates digital illustrations on iPad Pro using Procreate App and Apple Pencil. He has been freelancing since the age of 16 and later worked with many creative studios/ startups including Promo.

 

He founded Color Hunt, which provides colour palettes with several combinations to make life easy for the creatives. He leads the design at Lemonade, along with consulting and helping entrepreneurs to establish design thinking. Gal has collaborated with brands like Apple, Adobe, LG, Procreate, Affinity, Dribbble, 9GAG, UNILAD, The Bright Side, and more.

 

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Moritz Adam Schmitt, a German illustrator breaks through his creative block with a very fascinating approach. He closes his eyes and scribbles random lines. Then he looks for interesting shapes through the scribbles to weave a story. With Adobe Illustrator, he develops the sketch and finally adds texture and light with Adobe Photoshop. The result is a breathtaking composition of fantasy and drama. These compositions are a great inspiration to help think outside the box.

 

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Illustrations
Illustrations
Illustrations
Illustrations
Illustrations

Here is an interesting portrait series created on the phone by Miten Lapsiya. This series is a collection of celebrity portraits like Amitabh Bachchan, Sachin Tendulkar, Barrack Obama, and more. Miten uses very realistic paint styles like watercolor for this series. Thus the portraits beautifully capture the essence of each personality.

 

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Celebrity Portraits
Celebrity Portraits
Celebrity Portraits
Celebrity Portraits
Celebrity Portraits
Celebrity Portraits

Pippa Dyrlaga is a paper cutting artist and print maker based in England. Her work is a perfect example of patience and precision. One gets drawn into the dizzying lines of her paper cut art. She spends hours on each piece as she first hand draws on the reverse of the paper and then meticulously cuts out the shapes using a scalpel.

 

Paper Cut Art
Foraging in the Tree Tops
Paper Cut Art
Heron
Paper Cut Art
Between the Willow
Paper Cut Art
Paper Cut Art
Paper Cut Art
Collaboration with Impression Originale
Paper Cut Art
Crow
Paper Cut Art
Riverside II
Paper Cut Art
The Garden
Paper Cut Art
Sinking
Paper Cut Art
Sinking III
Paper Cut Art
Hummingbird Flight
Paper Cut Art
Symbiosis
Paper Cut Art
Biophilia I
Paper Cut Art
Thread
Paper Cut Art
The Bear
Paper Cut Art
Stag Beetle
Paper Cut Art
A Peace Offering From the Land Dwellers
Paper Cut Art
Kraken
The Lepidopterist
The Ornithologist
Forest Spirit
Paper Cut Art
The White Wolf
Totoro
Let's make an Agreement
Martini - Langleys Gin Collaboration
Geometric
Paper Lace
Durham Cathedral

Here is a captivating illustration series created by Karolina Misior, a Polish illustrator. The theme of the series is a bunny, which portrays all of us. The illustrations capture the bunny on both good days and bad. And to showcase this, the style has a different approach with an interesting use of colours and abstract compositions.

 

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Illustration
Illustration
Illustration
Illustration

Designer, Craig Black, shows his love and appreciation for the city of London through this beautiful lettering installation. The Keeping the colours muted with black, white and yellow, he pours layers of acrylic paint of the letters to create a magical and abstract pattern. The style looks simple to recreate and complicated enough to be entranced by it. Every designer and artist will find the making video deeply satisfying.

 

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Lettering
Lettering
Lettering
Lettering
Lettering
Lettering
Lettering

Lucas Wakamatsu, a Brazilian illustrator puts together a vibrant collection of illustrations that depict the stories and voices of different people. Through the course of this project, Lucas talks to people and empathises with their dreams, wishes, emotions and feelings to create reflective illustrations.

 

His illustrative style and beautiful compositions bring the personalities to life. The colours perfectly add to the story like mood. The attention to detail and texturing cannot be missed as they immensely add to the engaging experience.

 

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Storytelling
Storytelling
Storytelling
Storytelling
Storytelling
Storytelling
Storytelling
Storytelling
Storytelling
Storytelling
Storytelling

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