ad here

As designers, ordinary events shouldn’t be ignored, for in them lie inspirations and insights that everyone saw but never noticed. How good you are with tuning your eyes to your mind is what counts, believes Karthik M. He makes some interesting points that translate into how to notice things so that people can take notice of your work.

First Coffee
Poster for Easy Cabs
Vichar (thoughts)

Beauty Lies in The Eyes of the Observer

Any creative journey starts with observation; the ability to see beyond what is visible and read between the lines. Different designers will have different tones in which they try and communicate what they perceive, whether it’s through mockery, humour or abstract routes. What’s important is to find a unique connection inside what you observe and bring that to life in a personal way.

Road Ritual
Government Job

One will realise that over the course of time, doing justice to yourself will help bring recognition, as your designs make way into websites, blogs and so on. Create work that instigates discussion. And advertising is a good place to learn how to do that because it always keeps you curious and makes you dig for insights.

Life. An everyday situation, shown with a unique connotation; one that instigates the viewer to think beyond what they see.
Apocalypse. An everyday situation, shown with a unique connotation; one that instigates the viewer to think beyond what they see.
Grope Spot. An everyday situation, shown with a unique connotation; one that instigates the viewer to think beyond what they see.

As Every Sight has an Insight

Pretty much so. Inspirations are many and they are hiding everywhere. It could be in a fight you’ve had with your partner that might trigger a chain of thought or sometimes as simple as how your pet curls up and sleeps It’s funny how something so small are like blips on a radar screen and which actually have the potential to manifest into great ideas. The underlying element is of course to constantly look for inspirations to invent and create.

Connect. A series of illustrations exploring grey areas of life in black and white.

For Illustrators, Advertising is the Best School

There are probably millions of people out there who can draw, who can illustrate. They love to tell stories, share concepts via striking visual form. For them, and their audience, it’s something that never gets dull. And that’s why, advertising is the perfect launch pad for great talent. It not only allows you to do what you do best, but also teaches you other key traits that are vital for someone in a creative profession.

Cover for Helter Skelter Book
Editorial Design for Helter Skelter Book, Hands
Editorial Design for Helter Skelter Book, SpeakingTongues

Advertising, helps designers see a bigger picture; one beyond the edges of their canvas. It not only lets you make things but also teaches you how to present your idea to the world. It makes you a thinker, a creator, most importantly, it makes you a doer.

Sorry State
Silent Killer
Smirking Salary. Sometimes, words can be great visuals as well, demonstrates this tongue-in-cheek design.

Published in Issue 24

Illustration For Advertising Special! Gone are the days when Illustrations would take a back seat. Now, they are becoming more proactive and are evolving the way we communicate. This time, Creative Gaga focuses on how the advertising world is opening its doors to this exciting form of design. Featuring renowned Illustrators like Chris Beatrice, Nasheet Shadani, Vijay Kumar, Gabriel Mareno and much more, this issue promises to leave no page unturned!


Order Your Copy!
Creative Gaga - Issue 55