Ruchi Shah studied advertising from Sophia Polytechnic, Mumbai, followed by a Masters in Visual Design (M.Des) from IDC, IIT-B. She has been a visiting Charles Wallace Fellow to Camberwell College of Arts. Currently, she works as a freelance illustrator based out of Mumbai.
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Coming from a country of stories and storytellers, Indian animation professionals are sitting on a gold reserve. Yet, we are miles behind the Western world. We spoke to few leading names to find out the reason and understand the Indian animator’s sensibilities and practices The house unanimously opined that we need to develop more original ideas and also create exclusive stories for animation, rather than going the other way round…
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