Japanese Style Olympics 2020 trailer by BBC

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BBC Creative, the company's in-house agency, recently launched its Japanese style Olympics 2020 campaign through a 1-minute trailer.

The minute-long campaign, 'Let's Go There,' projects the ambience in Tokyo to be a celebration of the Olympics that reflects in all its elements – shops, street signs, arcades and even a J-Pop music video full of Olympic references.
Every frame of the video, though made to feel continuously shot through a single camera, is packed with a wide range of original artwork by Nexus Director and contemporary artist, Fantasista Utamaro. More than 50 "easter egg moments" spread through the 60 seconds ensure one spot a new element every time.
Factory Fifteen, the directorial collective made up of Kibwe Tavares, Jonathan Gales and Paul Nichols, adds: "We love bringing places to live with a heightened sense of reality and fantasy, often using the environment as a character. It was amazing to re-interpret evocative Japanese scenes with the world's biggest sports and athletes woven into the city through authentic design and storytelling."
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