How do family values define an artist?

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Amey Chodankar specialises in illustration design and comes from an artist family that has influenced his thoughts and design sensibility. In awe of power display, dressing and style statement of Gods, he has developed his collection of Pixel Gods.

Since childhood Amey had been observing and learning every skill from moulding clay to painting, living with a very religious and cultured family which is full of artists, became a driving force to be an artist. Fascinated by larger than life characters, animated on the beats of the drums, the stories and character detailing, Amey had a vision inspired by the popular game, Contra, which led him to develop his own series of Pixel Gods.


Initially filling the grids on paper forming characters pixel by pixel inspired him to draw with digital tools that are now a complete set of deities. Pixel characters are intricate, with a simple plain background and typeface keeping the character details prominent. In order to realise his future plans for animations, he has kept these illustrations minimalistic.

Pixel Gods
Lord Brahma
Pixel Gods
Goddess Laxmi
Pixel Gods
Lord Ganesha
Lord Krishna
Goddess Saraswati
Lord Shiva

Published in Issue 34

This is a rebranding special issue focused on finding the answers to some of the basic questions like what is the right time for re-branding? or what all needs changing and how exactly? We interviewed some of the best branding studios like Landor Mumbai, Elephant, VGC, Inchwork, and many more. If you are considering rebranding or want to learn more about the art of doing it then this issue is a must read. So, go ahead


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We are a bunch of enthusiastic creatives, designers and writers, who are committed to bringing forth the hidden Indian Design talent with an unbiased and unique approach to design.