What happens when a brand like Nirlep, that has been a pioneer in non-stick cookware since 1960, approaches you to revamp its identity after

A brand is like a living being, as it grows and evolves in response to the audience and the environment. Rebranding is like the

Dunkin’ is a now single as ‘donuts’ has officially been dropped off from its previous name. Nevertheless, the team of Jones Knowles Ritchie put

Slate, an online editorial, partnered with Gretel, a New York based design studio to redesign the way they work and buildmuch more than just

While we know that change is an integral part of life, David Ogilvy strived to make his company, “Ogilvy”, better and prepared for the

In a want to make the UI and the internal functionality of the brand as easy as the services the brand provides to its

A typeface is not just the namesake of a brand. It instead reveals the brand’s story, indicating its nature and rendering it tangible for

Mailchimp, a successful marketing company, announced a rebranding that stands out while staying true to the essence of the company.