Graphic designer, Itu Chaudhuri, lets out his experience and insight in the field of branding. He expresses what goes into creating effective brands, and the various aspects or elements that play a role in the process.

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As the digital world has made the world smaller, design has coalesced as well where different forms are uniting and new evolutions are seen. Illustration ‘Type’ is one such avenue of type design which can add more meaning to characters and words. Visual Communication Designer,

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Craft is something that designers are forgetting. Inspired by the look and feel of real shapes, creative designer and art director, Nico Castro from Spain, talks about his design process. Rendered with technology, he believes design can take on any form!

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